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17 Aug Localizing Apps, think globally

The importance of localizing Apps The mobile application marketplace is booming – by 2017 Portio Research estimates the number of mobile users will grow to 4.4 billion, half of whom will come from Asia. These numbers are staggering, and also speak to the necessity for localizing...

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16 Jul Language Translation: Machines vs. Humans

“Machine” translations cannot be relied upon — they require a human review for accuracy and readability. To demonstrate, I will use three free services — Google Translate, Bing Translator, andSDL Free Translation — and a sentence from a product description for a watch on Amazon. I will translate this sentence from English to Japanese and...

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